The Cave

I used to run very large martial arts classes, up to about 100 people at once.

Over they years, I found it was much better to work with smaller groups

• better coach to client ratio means more quality instruction
• safety is improved
• results are better
• less overhead

When I transitioned to the strength and fitness world, I started out small, like many people do. Unlike many others, I decided to keep my gym small, “old school-style”.

Big fancy gyms are all over the place in  my area, like yours I’m sure.

https://www.insidermonkey.com/blog/7-most-expensive-gyms-in-america-360537/2/

So, if you have a small warehouse gym or other small gym, and love what you do,

here’s some tips to keep you up and running in the midst of all the monsters around you:

• don’t be intimidated by the big chain gyms, they cannot offer what you do
• plan before you spend, and spend less than you make
• buy used equipment or make your own whenever possible
• don’t buy what you want, buy what your client need
• build your reputation by getting measureable results for your clients through excellent coaching
• keep advertising to a minimum, it is often a waste of money (in fact, we don’t advertise our gym at all)
• don’t take credit cards, the processing fees are way too high
• small gyms don’t need software to track their clients progress
• don’t buy expensive sound systems ( we don’t have any at all)
• remember, no one person will make or break your gym
• don’t chase after “super stars”
• don’t follow fads
• build on the basics
• invest in your own training regularly
• keep learning from credible sources

I hope you find this helpful!